Business websites

Fix & Shine

A premium local-business website and print identity for a commercial and residential cleaning company built around trust, clarity, and easy enquiries.

Sector: Cleaning services
Project type: Local services
Year: 2026
Location: Greater Manchester, UK

Services

Context

A local service business needed one clear, credible customer journey.

Fix & Shine provides commercial and residential cleaning services in Greater Manchester. The project joined a customer-facing website with business-card applications so the same identity and contact path could work online and in person.

The website needed to explain several services, show how the process works and make requesting a quote straightforward without losing the direct character of a local business.

Challenge

Fix & Shine needed a polished identity and website that made a local cleaning company feel premium, trustworthy, modern, and easy to contact.

Approach

We shaped a clean visual direction across the website and business cards, using service clarity, local proof, strong calls to action, and QR-led contact moments.

Objectives

01Clarify residential and commercial service options.
02Make quote requests prominent throughout the customer journey.
03Build trust through process, team and service information.
04Carry the identity into practical printed contact points.

Scope

01Brand direction and visual application
02Website design
03Website development
04Responsive implementation
05Business-card design and QR contact path
06Technical SEO setup

Key decisions

Decisions that shaped the work.

01
Explain the service before asking for the enquiry
The page moves from the quote-clean-relax process into company context and service categories, giving visitors practical information before the larger quote form.
02
Separate services without fragmenting the story
Residential, commercial and supporting services use a consistent visual treatment, allowing visitors to scan the offer while keeping the main page coherent.
03
Use print as a functional extension
The business cards carry the website identity and a QR-led contact route, so the physical handover connects to the same enquiry journey.

Implementation

How the approach became a real delivery.

A bright service identity balanced with practical trust cues.

Yellow and deep navy create a recognisable contrast across the website and print. Rounded image crops, direct typography and leaf details soften the service presentation without obscuring calls to action or operational information.

A responsive website structured around customer enquiries.

Repeated quote actions, service sections, FAQs and contact details are organised into a clear customer journey, with responsive development and technical SEO included in the recorded project scope.

The reading order remains useful on smaller screens.

Service cards, process steps, trust content and the quote form collapse into a direct single-column path, keeping key actions available without relying on hover or wide-screen layouts.

Technical SEO was part of delivery, without unsupported ranking claims.

The project scope records technical SEO setup alongside the website build. No search-position, traffic or conversion result is documented in the repository, so none is presented here.

Project detail

Real project assets from the delivered work.

Fix & Shine business card overview with front and back card designs. — Business card system with QR-led contact flow.

Close detail of Fix & Shine business card design. — Printed touchpoint detail for local enquiries.

Outcome

A live website and coordinated print system ready for local enquiries.

The delivered work gives Fix & Shine a single visual and content direction across its live website and business cards, with clear services, repeated quote paths and practical contact details. No commercial performance metric is available in the repository.

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